Where Luxury Meets Individuality
Dive into your unique style, sans pretense and without conformity. Experience the allure of NOUSHELLA.
NOUSHELLA, a luxury fashion brand for women, is the brainchild of its founder, Noush Navazani.
Noush’s experience as a trained psychologist, together with her work within London’s fashion industry opened her eyes to the pressing need to raise awareness surrounding mental health challenges. Her profound understanding of the positive impact that mental outlook can exert on individuals, regardless of their psychological archetype, fuelled the inception of NOUSHELLA.
With this in mind, Noush and Creative Director Jalal Mashhadi Fard embarked on a mission to establish a brand that authentically represents the seven female archetypes prevalent in contemporary society. These archetypes, derived from Greek mythology and elucidated by renowned psychologist Carl Jung, became the foundational elements shaping the brand’s ethos.
In the heart of NOUSHELLA lies a deep reverence for the craft and materials.
In the heart of Noushella lies a deep reverence for the craft and materials.
Where Luxury Meets Individuality
Dive into your unique style, sans pretense and without conformity. Experience the allure of NOUSHELLA.
In the heart of Noushella lies a deep reverence for the craft and materials.
Where Luxury Meets Individuality
Our garments whisper stories, each stitch a tribute to the resilient, diverse and complex nature of femininity. In our world, fashion doesn't just reflect style, it echoes your personality, enhances your inner glow and transforms you into a beacon of self-expression. As we journey together in the realm of fashion, we're also championing a cause close to our hearts - mental health awareness. We stand as a brand that not only dresses you in luxury, but also nurtures your mind and soul. At Noushella, we don't just wear fashion, we live it. Dive in, discover yourself and dress your spirit in our collections that are as unique as you.
In the heart of NOUSHELLA lies a deep reverence for the craft and materials.
Where Luxury Meets Individuality
Our garments whisper stories, each stitch a tribute to the resilient, diverse and complex nature of femininity. In our world, fashion doesn't just reflect style, it echoes your personality, enhances your inner glow and transforms you into a beacon of self-expression. As we journey together in the realm of fashion, we're also championing a cause close to our hearts - mental health awareness. We stand as a brand that not only dresses you in luxury, but also nurtures your mind and soul. At NOUSHELLA, we don't just wear fashion, we live it. Dive in, discover yourself and dress your spirit in our collections that are as unique as you.
